Methodology · Visibility on Google

Local pack position

A provider’s best place in Google’s map pack, per neighbourhood and search.

What kind of figure

Observed Seen directly, such as a search result, a map listing or an ad.

How it’s calculated

Each month we run the searches from a point in every neighbourhood of the area (ABS SA2), on a mobile, and read the first page of Google results. Services chosen from anywhere in the state (plan management, support coordination) are searched with the state’s capital city too (“ndis plan manager adelaide”), and each search is shown on its own. Neighbourhoods count by their number of residents (2021 census), so a busy suburb weighs more than an industrial one.

For each neighbourhood and search, we keep the provider’s highest place in the map pack (1 is the top).

Keep in mind

  • Absent from the map pack means no position, not a low one.

Sources

  • Google search results and map packs, checked across the area

Refreshed monthly. Measure id: local_pack_position

All measures